NeoRio

Pioneers of the infectiously catchy, groundbreaking new wave of dance rock that took the 1980s by storm, with over 100 million records sold, Duran Duran is inarguably one of the most important bands of their era. Now, Xerjoff's Sergio Momo has teamed up with Simon Le Bon, Nick Rhodes, John Taylor, and Roger Taylor in locations around the world to collaborate on a bold new set of fragrances paying tribute to the iconic group. From the development of the scent to the design of its packaging, the new perfume collaboration represents a true fusion of artistic vision and creative synergy.

NeoRio is a testament to limitless creativity and artistic fusion. Bold and captivating, it mirrors Duran Duran’s ever-evolving spirit and boundary-breaking energy- a quality embedded in Xerjoff’s DNA. Past, present and future collide in a perfume as magnetic and unpredictable as the band itself. NeoRio combines an irresistible burst of candied fig and rum with the sparkling freshness of elemi absolute, before unfolding with the fiery warmth of saffron and the elegance of soft rose oil, all anchored by the creamy richness of tonka bean and the timeless depth of balsam from Peru. Delivering all the thrilling, life-affirming joy of Duran Duran's most beloved songs, NeoRio is a celebration of boundless energy, freedom, and the thrill of life's most exhilarating moments.